Promoting Healthier Diets through an Evolved Colour-Coded Nutrition Labelling Scheme

« The Coca-Cola Company, Mondelez International, Nestlé, PepsiCo and Unilever have launched an initiative on Evolved Nutrition Label through the establishment of a Taskforce, which looks into integrating portion sizes in the existing colour-coded R.I scheme as applied in UK and Ireland. The end goal of all of the undersigned companies is to put in place a robust nutrition labelling scheme that helps consumers make balanced and mindful choices. The undersigned companies agree on the importance for consumers to have a meaningful, consistent and single nutrition labelling scheme across Europe, in compliance with the existing EU regulation. Alongside reformulation and innovation, smaller portion sizes (based on credible portions) play a key role to support healthier consumer choices and should therefore be recognized as such in an evolved nutrition labelling scheme. All of the undersigned companies are committed to accelerate work at European level to be able to integrate both enhancements (colour coding and supporting smaller portion sizes) in the current R.I. scheme. »

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