New report on front-of-pack nutrition labelling identifies what works better for consumers

These included:

applying a single FOPL system to aid consumer use and understanding of the label; utilizing a system of interpretive FOPL that allows for negative evaluative judgements about high nutritional content (i.e. an indicator of high fat, salt or sugar content); opting for government-led policy development rather than a commercially based system, as consumers perceive the latter as less credible; conducting stakeholder engagement and formative research to ensure that the right policy is chosen for the population; exploring ways to overcome issues with implementation through guidance documents, public education and, possibly, mandatory implementation; creating a formal and comprehensive policy monitoring and evaluation programme.

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